Publishers
Feel Abandoned by USPS, Direct Mail Preferred over Email,
MIT professor saves the USPS?, USPS Alternative Payment Methods,
2012 NPF Registration
Friday,
January 13, 2012
- Publishers
Feel Abandoned by USPS
- Direct
Mail Preferred Over Email: Survey Says
- Can
an MIT professor save the USPS?
- USPS
Could offer Alternative Payment Methods
- Registration
for the 2012 NPF is Now Open!
Read
Full Article
Which Mags Were Biggest Users of QR Codes in 2011?
Usage spiked as advertisers drove activity
By Lucia Moses
Mobile
action codes are getting harder to miss [1] in magazines.
That trend is documented by Nellymoser, a mobile marketing
firm that supports brands and publishers' QR campaigns. The
firm has a new report out that says that in all of 2011; nearly
4,500 codes appeared in ad and editorial pages in the top
100 titles. Read
article
Postage Rate Increase
Info on the 2012 USPS Postage Rate Increases
On
January 22, 2012 the U.S. Postal Service® will implement
a postage rate increase for all mail classes including First
Class Mail®, Priority Mail and Express Mail along with
many special services.
Click
here to see a Summary of the 2012 USPS postage rate increase.
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